Opening the window onto your customer's mind
At E-MR we use advanced eye tracking and cutting edge research techniques to understand how people visually and mentally respond to your products and communications, and those of your competitors.
We deliver objective evidence that allows our clients to make key decisions with confidence. Read our case histories to see how we helped clients make the right choices.
THE LATEST TECHNIQUES
Implicit Attitude Testing measures peoples true attitude to a brand and is run by our sister company COG Research. For more information please visit www.cogresearch.com.
Implicit Priming is developed to understand what imagery really means to consumers and is run by our sister company DUCKFoOT.
Groupvision — One of our innovations. This film shows what 30 people were looking at when they were watching this ad.